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April 2017 to March 2017

Areas targeted

12,500 households in:

  • Eccles
  • Barton
  • Winton
  • Claremont
  • Weaste
  • Seedley


The campaign aimed to support the introduction of Salford City council’s new 3 weekly general waste collection service by providing information to residents about their recycling bins.

The campaign also aimed to gain insights into residents’ satisfaction of the waste and recycling collection service that they receive from the council


  • All households were door knocked. The survey aimed to inform residents about what they can recycle at home and help address any recycling barriers. Residents were also given the chance to order new recycling containers
  • A ‘customer service satisfaction’ leaflet was delivered to all households. The leaflet made the residents aware of the councils’ customer satisfaction survey and how to take part. They were given the opportunity to enter a free prize draw to win £150 worth of shopping vouchers
  • Community events were held across the targeted area
  • Visits to our education centres were offered to local schools and community groups
Salford flyer


  • 5,614 residents spoken to at the door
  • The general overall satisfaction rate with the customer service was 72% satisfied
  • 2,450 bin requests were taken
  • 139 residents completed the online survey
While Christmas is about spending quality time with loved ones, in my family, it completely revolves....

Recycle for Greater Manchester